Tag Archives: community

A Lesson in Serving Your Customers: Flour Sack Dresses During the Depression

I came across this amazing story today, and it brought home to me just how important it is to know your customer and make it your company’s business to meet their needs. I remember learning in high school about people making … Continue reading

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Flying Southwest to South by Southwest (SXSW)

I am sitting on an airplane skirting the Southeast coast of the U.S. for a stop in Houston on my way to Austin and SXSW. I’m a newbie. I can’t wait to get there and rub elbows with all the … Continue reading

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Welcome! (It all started with a boat.)

A hearty welcome to the debut of PerryWinkle Social Marketing. I have to credit my husband for the name. Years ago we were trying to name our boat, and he jokingly said we should christen her the PerryWinkle. Coming from … Continue reading

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